About Us

Who are the Brand Bros?

THE BRAND BROS STORY

We’re brothers who have always had a passion for branding.
Growing up, we were fascinated by the way brands could tell a story, create a connection, and stand the test of time. Maybe it runs in the family—our great-great-grandparents owned Meador’s Candy Factory, a business known for its bold red branding and signature glass candy jars. Decades after the company was sold, those original jars can still be found in antique shops across the Upstate of South Carolina. Hunting for them has become a hobby for us, a reminder that great branding never fades.

For years, we worked on branding projects, consulting with businesses, and helping organizations shape their identities. We saw firsthand how the right strategy and design could turn a business into something people trust, recognize, and remember. After countless projects, we knew it was time to make it official.

In 2025, we launched Brand Bros—a full-service branding firm dedicated to crafting bold, strategic brands that make an impact. We brought our family’s history full circle, incorporating Meador’s Candy Factory’s original colors and fontinto our logo—a tribute to the timeless power of great design.

Today, alongside Sarah Grace Smith, Grayson’s wife and an integral part of our team, we’re building brands that don’t just exist—they stand out, stick with people, and last for generations.

Because a brand isn’t just a name or a logo—it’s a legacy. And we’re here to help you build yours.
Co-founders & brothers
“Branding is about telling a great story – so we decided to start our own.”

The Story of Brand Bros

We’re brothers who have always had a passion for branding.

Growing up, we were fascinated by the way brands could tell a story, create a connection, and stand the test of time. Maybe it runs in the family—our great-great-grandparents owned Meador’s Candy Factory, a business known for its bold red branding and signature glass candy jars. Decades after the company was sold, those original jars can still be found in antique shops across the Upstate of South Carolina. Hunting for them has become a hobby for us, a reminder that great branding never fades.

For years, we worked on branding projects, consulting with businesses, and helping organizations shape their identities. We saw firsthand how the right strategy and design could turn a business into something people trust, recognize, and remember. After countless projects, we knew it was time to make it official

.In 2025, we launched Brand Bros—a full-service branding firm dedicated to crafting bold, strategic brands that make an impact. We brought our family’s history full circle, incorporating Meador’s Candy Factory’s original colors and fontinto our logo—a tribute to the timeless power of great design.

Today, alongside Sarah Grace Smith, Grayson’s wife and an integral part of our team, we’re building brands that don’t just exist—they stand out, stick with people, and last for generations.

Because a brand isn’t just a name or a logo—it’s a legacy. And we’re here to help you build yours.
Meet Our Team

We have a talented team of brand experts
who blend strategy and design to elevate businesses.

At Brand Bros, we blend strategy and design to craft strong, recognizable brands. From brand identity to custom-branded products, we help businesses build credibility, foster loyalty, and make a lasting impact.

Gavin J. Smith

Co-Founder

Grayson M. Smith

Co-Founder

Sarah Grace Smith

Director of Operations